Qiddiya.com

Qiddiya

WHEN

September 2019

AGENCY

DDB

CLIENT

Qiddiya

ROLE

Lead Producer

Qiddiya is a multi-faceted destination for Saudis to engage in entertainment, sports, art & culture as a leisure or professional activity.

DETAILS

It offers a wide range of immersive experiences and memorable moments of delight to fill a lifetime.

Ultimately, Qiddiya enriches relationships and enhances personal growth, contributing to the advancement of the Kingdom.

THE OBJECTIVE

The current objective for the website is to inform the (potential) investors and stakeholders on the Qiddiya project and it should be a compelling and content-rich platform to engage users and should distinguish from the other Giga projects (i.e. NEOM and Red Sea)

THE EXECUTION

DDB has been creating the website from the ground up within 12 weeks and created the UX, design and developed everything in a CMS (Umbraco) which is hosted in KSA. The website is future proof and can be extended and managed by the team at Qiddiya.

VIDEOS

VISUALS

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