by Bas Muller | Sep 6, 2019
It offers a wide range of immersive experiences and memorable moments of delight to fill a lifetime. Ultimately, Qiddiya enriches relationships and enhances personal growth, contributing to the advancement of the Kingdom. THE OBJECTIVE The current objective for the...
by Bas Muller | Oct 10, 2018
When NEOM collaborated with DDB in 2017, a comprehensive analysis was conducted to assess the existing website and identify potential areas for immediate enhancement. The focus was on integrating functionalities that serve distinct purposes: Informing and Attracting...
by Bas Muller | Aug 23, 2018
OBJECTIVE With more and more snack alternatives both within and outside the category, we want to position Unox Good Noodles in a way that is impactful and ‘talkable’. Greater brand awareness will help Good Noodles grow their market share. EXECUTION In a...
by Bas Muller | May 1, 2018
Tying in to Mother’s Day, KLM now does not only bring them physically together, but it connects children all over the world with their mums via digital means. After registering it was an easy step to invite your mother to a room created especially for you using...
